Fluensee Launches AssetTrack Express
A New RFID Starter Kit
for Automated Asset Tracking
A Quick and Easy Path to RFID-enabled Asset Tracking
for Less Than $10,000
RFID World (Booth 1111) - DALLAS - March 27, 2007 -
RFID-enabled asset management and supply chain solution provider Fluensee Inc. today debuted AssetTrack Express, a new solution to help companies quickly and easily begin using asset tracking technology and RFID. AssetTrack Express is a true business solution that breaks cost barriers with starting price of less than $10,000 for the standard kit. AssetTrack Express is being showcased at RFID World this week in booth 1111.
AssetTrack Express is an out-of-the-box RFID starter kit to manage assets that most companies can install and have up and running within a day. It includes everything necessary for companies to deploy RFID technology to automatically track and manage nearly any type of valuable asset. With this kit, companies can start exploiting RFID's many uses, such as monitoring, planning and tracking asset movements, and providing analytical reports that help improve asset utilization.
The standard AssetTrack Express kit is comprised of Fluensee's sophisticated asset tracking software, a rugged handheld RFID reader, up to 250 assorted passive RFID tags, a quick set-up guide, as well as support services. For an additional cost, kit contents can be modified - to include stationary readers or alternative tag technologies, for example - based on the user's specific needs.
"I'd been recently considering how RFID could make our lives easier, so I was delighted to discover AssetTrack Express and begin working with Fluensee to determine the best deployment for our situation," said Mark Inglis, director of technology for the Denver School of Science and Technology. "Our aim is to institute a true asset management solution by using AssetTrack Express to automate many processes we're still doing manually, such as tracking students' roving laptops and keeping tabs on warranty dates. I expect a host of cost and labor-saving benefits from Fluensee's RFID starter kit."
Fluensee's AssetTrack Express is all-inclusive, self-installing and is easy to configure to a company's unique assets. AssetTrack Express does not require businesses to install additional computing infrastructure and it works alongside existing barcode or other automatic identification technologies.
"By bundling all of the components a company needs to get started with RFID-enabled asset tracking, we're aiming to help them make an effortless move from deliberation to action," said Tim Harvie, CEO of Fluensee. "Although cost-effective and straightforward, AssetTrack Express is also a very powerful and sophisticated solution that will deliver evident ROI within weeks."
Some of the potential applications for the AssetTrack Express RFID starter kit include:
- Companies that deal with high-value corporate assets such as laptops, furniture and reusable containers can use AssetTrack Express to improve visibility of these assets, plan activity and track movement.
- Rental companies with high-value assets can use AssetTrack Express to automate the shipping and returns processing functions, as well as to prevent loss and theft.
- Manufacturers that need to keep close tabs on equipment and tools can leverage AssetTrack Express to monitor location and status, and even to provide insight into production output.
Fluensee also offers an enterprise-level asset management solution called AssetTrack™ to accommodate the more complex needs of larger organizations. Other offerings in its suite of software include Fluensee Yard™, Dock™ and Fleet™, which are specifically designed to automatically and effectively manage assets in transportation and distribution environments. All of Fluensee's solutions are Web based, platform independent and hardware agnostic.
"With the addition of AssetTrack Express to our portfolio, we are now a one-stop shop for a broad range of RFID-based asset tracking solutions that suit the distinct needs of each customer, from the entry-level adopter to the enterprise-class business already leveraging RFID," continued Harvie.
Pricing and Availability
The standard AssetTrack Express starter kit is now available for an estimated selling price of less than $10,000, inclusive of RFID tags and hardware. Orders can be placed directly through Fluensee by calling (303) 799-0702 or visiting
Fluensee's RFID-enabled asset tracking and supply chain management solutions improve the visibility, accuracy, security and utilization of a company's mobile and fixed assets. Its end-to-end solutions combine highly configurable and patented software and implementation services with hardware from leading RFID, barcode, GPS and sensor technology providers. Fluensee's solutions include its entry-level AssetTrack Express™ and enterprise-class AssetTrack™, along with the Fluensee Yard™, Dock™ and Fleet™ supply chain applications that are designed to efficiently manage assets in transportation and distribution environments. All of Fluensee's solutions are platform and hardware agnostic. Fluensee is a privately held company headquartered in Englewood, Colorado. For more information, visit
For Fluensee Inc.: